13 May 2015 Lauren Gibson

Opus Technical Principal, Anna Robak will give the keynote address at the Canadian Network of Asset Managers (CNAM) Conference on 14 May 2015. 

Anna Robak
Technical Principal – Global Asset Management

Anna Robak photo

Anna is a technical principal in Opus's Global Asset Management team. With degrees in engineering and economics, Anna specialises in evaluating the impacts of infrastructure investment strategies. Anna is particularly passionate about using our understanding of human behaviour and ecology to identify sustainable alternatives to replacing our existing, or building new, infrastructure.

Originally from Fredericton, New Brunswick, Anna moved to Auckland, New Zealand 11 years ago to gain experience in asset management. She has since also worked in the US and Canada, advising government departments such as KiwiRail, Parks Canada and the North Carolina Department of Transportation on methods for assessing and communicating how effectively and efficiently they are providing their services - and in some cases, for justifying changes to their funding and organisational frameworks.

Topic: How will people respond to new infrastructure paradigms

The world is changing quickly, and asset managers need strategies to prepare for and manage these changes. We only know about current alternatives, so it can be difficult to prepare for future, unimagined ones. However, with our current knowledge and a little forethought we can imagine some alternate realities and we can conceive some solutions to these realities. The success of these solutions depends on customers’ acceptance and behaviours in response to both the scenarios and the proposed solutions.

In her keynote address, Dr. Robak will share some of her research findings on people’s fundamental behavioural patterns, and how these behavioural patterns influence the success of asset management decisions. Understanding people’s reactions helps strategists and asset managers prepare for these possible futures. It assists them in addressing certain barriers to successful outcomes and to new realities such as, new service provision alternatives, new service providers, and new charging mechanisms.